In the persuasion process - either of ourselves or that of others - our purpose is to gain Approval for beliefs or wishes or desires already formed and accepted by us.&nbsp;Let's discuss beliefs and wishes which helps us in understanding emotions, passions&nbsp;and sentiments that drives a person.Belief - The state of mind that implies an intellectual element which we term as 'belief'. A blanket thought that can be applied to many things or behaviors.Wish - A practical element, a reference to take an action is termed as 'wish'. A singular thought or action.The object of persuasion&nbsp;is to make the listener take that&nbsp;course of action which the persuader wants. This is&nbsp; implied in the initial belief&nbsp;or wish that is already present in that person.&nbsp;It means that the ultimate aim of persuasion is not only to change belief, but also to change the behavior!The motive force that impels people to take action is always some emotion, sentiment or passion. And it's crucial to understand the differences. Once you know the differences then you can study further to use these effectively in your day to day life.Let's look at the definitions of each &amp; then we'll see the differences.Emotion - Emotion is a strong but mostly&nbsp;short lived&nbsp;feeling that can be often aroused by some trigger.Passion - A strong feeling of enthusiasm or excitement for something or about doing something.Sentiment - A mental attitude or thought that is developed or influenced over a longer period.In the persuasion process - either of ourselves or that of others - our purpose is to gain Approval for beliefs or wishes or desires already formed and accepted by us.&nbsp;Let's discuss beliefs and wishes which helps us in understanding emotions, passions&nbsp;and sentiments that drives a person.Belief - The state of mind that implies an intellectual element which we term as 'belief'. A blanket thought that can be applied to many things or behaviors.Wish - A practical element, a reference to take an action is termed as 'wish'. A singular thought or action.The object of persuasion&nbsp;is to make the listener take that&nbsp;course of action which the persuader wants. This is&nbsp; implied in the initial belief&nbsp;or wish that is already present in that person.&nbsp;It means that the ultimate aim of persuasion is not only to change belief, but also to change the behavior!The motive force that impels people to take action is always some emotion, sentiment or passion. And it's crucial to understand the differences. Once you know the differences then you can study further to use these effectively in your day to day life.Let's look at the definitions of each &amp; then we'll see the differences.Emotion - Emotion is a strong but mostly&nbsp;short lived&nbsp;feeling that can be often aroused by some trigger.Passion - A strong feeling of enthusiasm or excitement for something or about doing something.Sentiment - A mental attitude or thought that is developed or influenced over a longer period.Once you understand these three it becomes very easy to persuade others by knowing what it is going to take to persuade that person to your cause.&nbsp;Warning - Use these ethically. Use these only when you know it is for mutual benefit.

In the persuasion process - either of ourselves or that of others - our purpose is to gain Approval for beliefs or wishes or desires already formed and accepted by us. 

3 Drivers of Persuasion

Learn how to grow and scale your online course business using our online course platform. EzyCourse blog is designed to teach you how to create and sell online courses.

3 Drivers of Persuasion

3 Drivers of Persuasion

Related Posts

An Opportunist

“Give them what They want; NOT what you want !”

Does the Newsletter marketing really works - in real world?

An Idea

Your Existing Customers